Cooperation with Pink Alpine

Pink Alpine is the leading provider of personally guided group tours for gay men in the DACH region. As Switzerland's only gay-owned and gay-managed Destination Management Company (DMC) specializing in travel for men, we connect partners with a discerning, quality-conscious, and loyal target audience without wasted coverage. Our collaborations are not image campaigns. They are based on real products, credible visibility, and the interests of our guests. We create experiences with attitude, style, and encounters.

Your advantages for a cooperation with Pink Alpine at a glance

Direct target group approach in the DACH region
Personal communication with high credibility
Guests with high travel intensity and premium spending
Marketing with impact: close to the community, close to bookings, effective for SEO

Who are our guests?

Gay men between 40 and 75 years
Culturally interested, quality-conscious and keen to travel
Open to new places, hosts and experiences
Plan consciously, like to travel outside of peak season
Book where you feel understood

An ideal audience for hotels, destinations and brands that want more than just reach.

Overview of cooperation formats

We offer effective communication formats – bookable individually or as a package. All services can be customized and tailored to your goals.

Social Media

Instagram post and story, Over 5,400 followers on Instagram and 1,800 on Facebook

Rainbow Sports Zurich

Small entry (275 characters): CHF 350.–Large entry (600 characters): CHF 450.– Over 1,700 subscribers, open rate over 55%

Newsletter

LGBTQ+ sports community

Website listing

Community center for LGBTQ+

Blog post

Editorial article with text and image: CHF 1,400 per year Ideal for SEO and branding

Combo package

E.g. social media and newsletter large plus web: CHF 1,300.–

Effective communication formats – tailored to your goals.

Content that works

Our community is interested in:

Hosts with style, substance and openness
Travel beyond the mainstream
Culinary delights, nature and culture embedded in real experiences
Personalities, not platforms
Position yourself where your future guests are – credibly, specifically and visibly.

Who is a collaboration with Pink Alpine suitable for?

Hotels, resorts and retreats with a high standard
Tourism regions interested in stylish visibility
Organizers, cities, airlines, culinary and cultural partners
Brands interested in real target group loyalty

Let's raise our profile together.

Whether for individual campaigns, seasonal offers, or long-term partnerships – we tailor your collaboration to be personalized, personal, and effective.

Become a partner now and raise your profile for men who travel consciously. We look forward to hearing from you.